Commercials – Radical Plans

Archives

Ferrero Fiesta

COMMERCIALS

The Theory of Relativity

A professor of mathematics, played by the comic actor Lorenzo Baglioni, grapples with an explanation of trigonometry rules. The situation changes when one of the students offers him a Fiesta: the ‘trigonometric rap’ and Pythagorean Theorem remains in your head like the taste of the Fiesta’. Turn the rhythm back on with Fiesta and Lorenzo Baglioni.

CLIENT

Ferrero Fiesta

DIRECTOR

Haider Rashid

YEAR

2017

RUNTIME

1:26

Giovani Sì Storie Possibili

COMMERCIALS

Giovani Sì Storie Possibili

The #StoriePossibili of Marco, Elisa, Giancarlo, Chiara and Andrea are the protagonists of the new video of Giovanisì commissioned by the Region of Tuscany. 5 different experiences, which tell a path of autonomy, which Giovanisì helped to trigger, through various opportunities. Our video is intended as another one of the tools that aims to communicate Giovanisì through their experiences and their faces.

CLIENT

Regione Toscana

DIRECTOR

Haider Rashid

YEAR

2018

RUNTIME

1:17

Naturale Antica Erboristeria

COMMERCIALS

Naturale Antica Erboristeria

A series of social media videos used for the relaunch of Naturale Antica Erboristeria skincare products. Staring Ella Kanninen, N.A.E. brand ambassador, the videos focus on highlighting the beauty of Italy, specifically the region of Tuscan, to help place the skin and body care products that originate in Italy.

CLIENT

N.A.E. Organic Finland

PRODUCTION

Radical Plans

Berta Film

YEAR

2018

RUNTIME

6x15sec

Bella Prof!

TV SERIES / MUSIC VIDEO

BELLA, PROF!

Lorenzo Baglioni’s sharp comedy is intertwined with musical notes: this is the secret of “Bella prof”, the educational program broadcasted on Sky Uno. Twelve school pills that delve into topics often hostile to pupils, already the theme of the debut album “Bella prof”, released on February 16th for Sony Music.

TECHNICAL CAST

DIRECTOR

Haider Rashid

DIRECTOR OF PHOTOGRAPHY

David Becheri

PRODUCTION MANAGER

Monica Sperandio

1ST ASSISTANT DIRECTOR

Simone Cantini

1ST ASSISTANT CAMERA

Samuele Valente

GRIP

Simone Sacchetti

SOUND DESIGN

Gabriele Fasano

POST PRODUCTION

Radical Plans

ARTISTIC CAST

Lorenzo Baglioni

Federico Muti

Damiano Sardi

Virginia Villani

Alessandro Riccio

Gregory Eve

Alessio Nieddu

Lorenzo Furferi

Marco Caponi

Valerio Bellini

Sabrina Landi

Alessandro Scaretti

Brunilde Bonechi

Beatrice Baldaccini

Iacopo Melio

Francesca Meni Romeo

Francesca Prini

Veronica Mele

Piera Dabizzi

Richard Ralf

Paloma Baglioni

Gemma Poggi

Giulia Lapini

Beatrice Baldaccini

Ferrero Fiesta Rap Trigonometrico

COMMERCIALS

Rap Trigonometrico

A new campaign for the Ferrero product, that looks at the dialogue between the universe’s youth by means of a musical, interpreted by the popular comic Lorenzo Baglioni. The video is based on a rap musical that reawakens students from the boredom of a monotonous trigonometry lesson, simultaneously showing off the explosive taste of Ferrero’s Fiesta. Turn up the pace with Fiesta and Lorenzo Baglioni feat. The Italian Substitutes.

CLIENT

Ferrero Fiesta

DIRECTOR

Haider Rashid

YEAR

2016

RUNTIME

1:31

Giovanì Sì, Giovani No

MUSIC VIDEO

Lorenzo Baglioni sings Giovanisì

For the Region of Tuscany, this project is dedicated to the importance of youth autonomy. This video is meant to highlight the process of communication, narrating the project through the obstacles and objectives the youth of today have to face. The song, GiovaniSì, Giovani No, tells the story of how the Region’s project has been helping the youth in search of autonomy.

CLIENT

Regione Toscana

DIRECTOR

Haider Rashid

YEAR

2016

RUNTIME

3:08